Unveil The Delusion – Common UX Myths
Design is a journey of discovery and when we talk about user experience design, it has to have a well-defined process but before even knowing what exactly UX i.e user experience is all about I would like you all to know what exactly UX is not. There are a lot of myths in the air about UX which has generated because of lack of knowledge and understanding the fundamentals of the topic. People have magnified the term UX without even paying heap that there are many hidden complexities in it.
The one proceeding towards making an UI and going through the 6D framework process should be aware of these myths so as it should not hamper the final visual design.
UX myths summarise the most recurrent user experience misconceptions, which are :
Myth 1: Simple design is equal to minimal elements
It’s good to keep minimalistic approach but simplifying it is an art. We all know that simplicity is key to great and innovative elemental design and we should all strive for simplicity, but we must make sure not to oversimplify for the sake of minimalism. For eg, the minimalist hamburger menu was proven many times to perform poorly. As Albert Einstein put it, “Everything should be made as simple as possible, but not simpler.”
Myth 2: All the pages should be accessible in 3 clicks
Usability tests have many a times challenged the so called three click rule. Honestly, people don’t leave your site or app if they’re unable to find the desired information in 3 clicks or taps. In fact, the number of necessary clicks affects neither user satisfaction, nor success rate. That’s right, fewer clicks don’t make users happier and aren’t necessarily perceived as faster.
What really counts here is navigation ease, the constant aroma of information along the user’s path. If you don’t make the user think about the clicks, they won’t mind having a few extra clicks.
Myth 3: People don’t scroll
In the mid-nineties people were not habitual of scrolling, but now a days it’s absolutely natural to scroll. For a lengthy content, like an article or a tutorial, scrolling provides even better usability than slicing and dicing up the text to many other separate screens or pages. You don’t have to squeeze everything into the top of your homepage. You need to follow certain design principles and provide content that keeps your visitors interested , this will make sure that the people will scroll. Also keep in mind that content above the fold will still get the most attention and is also crucial for users in deciding whether your page is worth reading at all or not.
Myth 4: Design is about making a product look good
Design is more about how something works rather than how it looks. Design is about both form and function. In contrast with art, good design is not only visually and emotionally appealing but is made for use. The goal of design is to efficiently solve problems. Design is based on the understanding of how users see the world, how they think and behave. The toolset or toolkit of the designer is broader than just colors and font-styles, as it also includes user-research, prototyping, usability testing, sitemap creation and more.
Myth 5: Graphics will make a page more visible
A common snag in web design is to emphasize an important piece of content with a heavy graphic , flashy presentation and jazzy layout. This approach, however often makes it less visible. When people look for something specific on a website, they search for text and links where they assume the information would be found. Very often people mistake visual, colorful page elements for ads and avoid them altogether. It doesn’t mean though that you can’t use any emphasis. Contrast does work well and is also essential thus create effective web design but in adequate proportion.
There are a lot many myths which you guys should be aware about, so in my next blog I will be revealing other myths, so stay tuned and wait for the beneficial UX tips.
to be continued…
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