In the ever-evolving digital marketing landscape, you need to pay attention to the smallest details or the day won’t be far when your pages are dead and your best audience has deserted you. This year, focus on soft sell and brand activism and see your brand grow.
Why hard sell needs to be left behind?
In this day and age nobody wants to be sold to; they want to be educated to make informed decisions. So, if you are still asking your audience to buy...
Movies are great. They get better when they get sequels.
The Harry Potter fandom is proof enough of the titanic success a production can garner when chained correctly.
This is also true in the case of advertisements, ergo an ad campaign.
[caption id="attachment_3739" align="alignleft" width="390"] Larger campaign[/caption]
[caption id="attachment_3737" align="alignleft" width="388"] Series[/caption]
Marketing ads are attempts by their represented businesses to gain business and brag about their services all at once.
The wisest know that ad campaigns can put customer interest through the roof.
This is especially true in the case of marketing...
Love is such a steep curve to follow.
Entire masterpieces keep getting crafted – and devoured – in the wake of its ambivalence.
Now Valentine’s week might be of great import to victims of the heart, but it has a different connotation for digital marketers. Namely, campaigns for the lovesick.
One might argue that preconceptions of love being limited to people is discriminatory. That a person is free to celebrate their love of oddities such as literature, muscle cars, duct tape or even waffles!
How does this go with our...